State of the
We work with leading brands and producers of beauty and household products across the UK and beyond.
A long standing client of more than ten years approached us because they wanted to rebrand their business and change the number of products on offer. Our project brief was to strip down their full range of SKUs, changing the categories and the mood of the products to better suit their brand. We were required to carry out a brand refresh, bottle designs and to source more sustainable packaging in line with their business strategy.
A leading drinks provider required the production of bespoke sachets for their new teas. Design Plus were there to help right from the start.
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Although returning to an office environment or workplace appeared to have a mixed response from the general public, the team at Design Plus were keen to return to some sort of normality. We were very fortunate that we were one of the few companies and industries that could safely remain open throughout the height of the pandemic, with only a select few individuals working from home, or splitting their time between the home and the office. We're pleased to announce that after a few long and hard months, all employees have resumed to their normal place of work, and feedback generally suggests that employees are happy and feel safe despite the ongoing uncertain circumstances.
According to leading trend and consumer insight platforms; Mintel and WGSN, antibacterial, antiviral and immunity-boosting actives will be the new normal. Scientifically backed ingredients will help to boost consumer awareness, whilst long-standing and well-known actives such as tea tree, witch hazel, rosemary and lemon oil contain natural anti-bacterial properties, and will resonate the a post-Covid-19 BPC consumer.
Concerns around hygiene and the cleanliness of packaging has grown exponentially during the Coronavirus outbreak. Recent research from Packaging Europe found that over a third of the industry believes there will be a shift in consumer preference around packaging materials, and a reduction in enthusiasm for reusable packaging, which is key whilst we’re also exploring sustainability.
As a business we are seeking expert advice from our knowledgeable laminate suppliers and industry specialists to investigate all suitable sustainable options for our customers. Whilst we want to ensure moisture and odour resistance, printability, seal-ability and a visually pleasing aesthetic – we’re very optimistic that collaboratively we will develop a sustainable sachet solution to meet the demands of the end consumer. This blog looks at our recent activity and efforts to achieve a sustainable sachet solution.