A long standing client approached Design Plus to help with their brand refresh. The client wanted to rebrand their business and change the number of products on offer. Our project brief was to strip down their full range of SKUs, changing the categories and the mood of the products, to better suit their brand. We were required to help carry out a brand refresh, by updating the bottle designs and sourcing more sustainable and eco-friendly cosmetic packaging in line with their business strategy. The client completed a full rebrand on artworks for the packaging, of which Design Plus sourced labels and bottles and completed the contract fill and pack off.
From start to finish, we had to work on a timeline of 18 months to produce a total of 63 different products. All branding, artwork labels and packaging procurement were done in this time, along with compatibility testing of the new packaging.
Design Plus supported the client throughout the full service process, handling all of the work in-house, and meeting deadlines at every turn, so that their new products were on our production lines in time and hitting shop shelves at the right moment.
We opted for sugar cane bottles and tubes for this client, reducing their plastic and carbon footprint and enabling them to meet their sustainability goals. If you would like help with challenges like these for your product, talk to us today.
Here at Design Plus we've been supporting customers for decades, making sure that their products are produced to perfection and that they have professionally produced packaging to match.
to complete the project
We know that time pressure and lead times are critical in the launch of new FMCG products
Our teams excel at meeting deadlines and ensuring that your product hits the shelves on time. We appreciate that this can be a challenge which is why our factory can produce products at a lower or higher volume depending on your requirements.
“Given the tight turn-around and innovative nature of our products (which were new to DP) I believe my account team (Carly Reid, Amy Doherty and later Sarah Jackson) went above and beyond to deliver our project on time. I am delighted with our service to date from this team.”
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